Category Archives: Marketing

Tempur-Pedic’s New Marketing Campaign Defies Convention

Michelle Salt, a Paralympian, realtor and speaker is featured in the “Tempur-Pedic Sleep Is Power” campaign where Tempur-Pedic owners share personal stories of the powerful effects that sleeping on a Tempur-Pedic has on their lives.
Tempur-Pedic Sleep = Power. This simple equation is at the heart of Tempur-Pedic’s newest marketing campaign. The...
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Customatic Unveils New Rebranding Strategy

Customatic Adjustable Bedz has completed an all-encompassing rebranding that positions the company as the leader in adjustable bed bases and other cutting edge bedding products. With a new icon and visual identity, the company underscores its ongoing commitment to innovation. “As the industry leader in adjustable bed bases, we wanted to keep our visual...
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